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...the sharing of experience |
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Communications and Commercial Intelligence is a one day course which provides invaluable guidance on how best to present a licensing candidate to potential partners, and on how and where to find the kind of information you need to ensure that you are talking to the right people. For any partnering campaign to be successful, it is essential for communications to be organized and consistent. This must all be well planned in advance, identifying the type of information to be divulged at each stage of the partnering process. If too much information is spread too widely early in the process, this may weaken a company's competitive position and might even dampen a potential partner's interest. If key information emerges for the first time in the final stage of due diligence, it can kill a deal. It is also key to be talking to the right partners - there is no point spending valuable resources in preparing for discussions with a company which has a directly competitive compound in development, or which has recently taken a strategic decision to move out of a therapeutic area. And opportunities can be missed if key potential partners have not been identified. It is also important to know the financial strengths and weaknesses of your partner before signing a deal with them. Medius offers a training course that provides you with the communications and intelligence skills to make the most of your deal-making opportunities. This includes: Deciding on the content of non-confidential and confidential data packages Organizing a data room, and managing data Establishing a communications plan Making the most of different meeting types Finding out who is active in areas of interest to you Identifying company ownership and financial strength Getting access to copies of your negotiating partners previous contracts |
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